THE ROLE AND IMPORTANCE OF DIGITAL BANK IN SERVICE MANAGEMENT IN THE TOURISM FIELD

This article aims to solve the issues of the development of the digital economy, the fundamental change of the working model of many types of economic activities, including tourism, the efficiency of using digital banking services in the process of digital transformation, and national security, and the increase of the global competitiveness of local companies. The importance of this study is that the conditions and factors of the formation of the digital economy and the current review of the provision of information to tourism activities are considered the issues that are considered the most important impetus for its development.